6 Degrees Media Launches Dollar4Dollar Program to Support Small Businesses and St. Jude

6 Degrees Media introduces a Dollar4Dollar Equity Access Program, matching client spending with services for income-eligible founders and donating to St. Jude Children's Research Hospital.

July 29, 2025
6 Degrees Media Launches Dollar4Dollar Program to Support Small Businesses and St. Jude

6 Degrees Media, a women-led digital growth firm, has announced the Dollar4Dollar Equity Access Program, a initiative designed to match every dollar a client spends with a dollar in professional marketing services for income-eligible founders. This program aims to bridge the gap for small businesses that have historically lacked access to high-level strategy services. Additionally, a portion of the program's first-year matched service capacity will be converted into a $5,000 donation to support YouTuber Ryan Trahan's '50 States in 50 Days' fundraiser for St. Jude Children's Research Hospital.

The Dollar4Dollar program operates on a one-to-one match basis, with each client dollar billed matched with an equal service credit for an eligible founder, up to $250,000 annually. Founders are required to provide documentation demonstrating limited financial resources to qualify. Selected businesses will receive customized strategy, creative assets, and growth coaching tailored to their needs.

LaNell Angerstein, Founder and CEO of 6 Degrees Media, emphasized the program's dual impact: 'Innovative ideas shouldn't stall because strategic marketing is out of financial reach. Our clients can drive their own results while powering another founder's journey—and now, together, we can help kids fighting cancer through Ryan's inspiring campaign.'

The firm has committed up to $250,000 in matched service capacity through 2026, with the goal of supporting at least five founders in the first year. This initiative not only provides essential services to underserved entrepreneurs but also contributes to a noble cause, highlighting the interconnectedness of business success and social responsibility.