Datavault AI Names Tyson Fury International Spokesperson Ahead of Sports Illustrated Exchange Launch

Datavault AI has enlisted heavyweight champion Tyson Fury as its international spokesperson to promote its AI-driven data monetization and digital asset technologies, coinciding with the launch of the Sports Illustrated Exchange for NIL monetization.

May 18, 2026
Datavault AI Names Tyson Fury International Spokesperson Ahead of Sports Illustrated Exchange Launch

Tyson Fury, the two-time world heavyweight boxing champion, has been named international spokesperson for Datavault AI Inc. (NASDAQ: DVLT), a company specializing in AI-powered data monetization and quantum-secure technologies. The announcement comes as Datavault AI prepares to launch the Sports Illustrated Exchange, a platform focused on monetizing the name, image and likeness (NIL) of athletes, influencers and rights holders.

The partnership is designed to elevate awareness of Datavault AI’s technologies as the company expands its footprint in the sports and digital asset markets. Fury, known for his global appeal, will represent the company in promoting its data monetization and digital asset initiatives, leveraging his stature to attract attention to the upcoming exchange. The collaboration underscores the growing intersection of sports, technology and digital rights, where athletes can capitalize on their personal brands through AI and blockchain-based solutions.

Datavault AI’s platform integrates AI, machine learning and high-performance computing to enable the valuation and secure monetization of digital assets. The company’s Acoustic Sciences division features patented technologies such as WiSA, ADIO and Sumerian for spatial audio, while its Data Science division focuses on Web 3.0 solutions for data perception, valuation and monetization. The platform serves industries including sports and entertainment, biotech, fintech, real estate, healthcare and energy.

The Information Data Exchange, a key component of Datavault AI’s technology suite, allows for the creation of Digital Twins and the licensing of NIL by anchoring data to immutable metadata. This ensures responsible AI use with integrity. The company’s tools provide AI and machine learning automation, third-party integration and detailed analytics, positioning it as a leader in the evolving digital economy.

According to the company, the Sports Illustrated Exchange will offer athletes and rights holders a new avenue to monetize their digital presence. By naming Fury as spokesperson, Datavault AI aims to capture the attention of a broad audience, highlighting the potential of its technologies for sports figures seeking to maximize their earnings from NIL rights. The exchange is expected to launch soon, with Fury’s involvement expected to drive significant interest.

Datavault AI, headquartered in Philadelphia, Pennsylvania, continues to innovate in the AI and data monetization space. The company’s stock trades on the Nasdaq under the symbol DVLT. For more information, visit the company’s newsroom at https://nnw.fm/DVLT.