Intention.ly's Financial Services Podcasts Reach Global Audience with Milestone Episodes
Intention.ly's podcasts In the Suite and Don't Do That have achieved significant reach with over 16,000 downloads across 137 countries, providing valuable insights for financial services professionals through authentic leadership stories and practical growth strategies.
Intention.ly, a growth consultancy for financial services firms, has reached significant milestones with its two business podcasts. In the Suite, hosted by Partner and Chief of Community Tina Powell, is approaching its 100th episode, while Don't Do That, hosted by CEO and Co-Founder Kelly Waltrich, has reached episode 27 just seven months after launch.
In the Suite, launched in March 2020, features meaningful stories of courage, culture, strength, leadership, and growth from women leaders in financial services. The podcast serves as a beacon of empowerment, offering strategies for career advancement and navigating personal transitions while climbing to senior leadership positions. Recent guests have included Carina Diamond from GFP Private Wealth, Gene Farrell from Vanilla, Christine Benz from Morningstar, Topaz Morrison from Independent Advisor Alliance, and Vickie Lewin from Amplify. The upcoming 100th episode will feature Powell's mother, Joanne Sutera, and will be filmed in person.
Don't Do That delivers a unique set of "what not to do" lessons from real-world leaders, focusing on helping listeners learn from failure through raw, real reflection rather than recycling expert clichés. The podcast has featured conversations with innovative leaders including Ainslie Simmonds from BNY, Eric Clarke, Heather Fortner from SignatureFD, Penny Phillips from Journey Strategic Wealth, and Mark Gilbert from Zocks. Episode 23 featured a compilation of the best moments from the show's first 20+ guests.
Both podcasts have developed loyal listener bases drawn to the hosts' candid approaches. In the Suite combines Powell's energy and enthusiasm with meaningful industry stories, while Don't Do That offers Waltrich's strategy-forward approach and no-nonsense format that empowers listeners to skip what doesn't work and go straight to action.
The podcasts have achieved significant global reach across over 18 platforms, with more than 16,000 total downloads reaching 2,190 cities across 137 countries. Listeners can access both podcasts on major platforms including Spotify, Apple Podcasts, and YouTube. Full episode libraries and episode-specific summaries are available at inthesuitepodcast.com and dontdothat.com.
The success of these podcasts demonstrates the growing demand for authentic, practical content in the financial services industry, providing valuable insights for professionals seeking to advance their careers and avoid common growth pitfalls in an increasingly competitive landscape.