New Jersey Law Firm Launches #EmployersThinkPink Initiative to Promote Breast Cancer Screening Through Paid Time Off

A New Jersey personal injury law firm has launched the #EmployersThinkPink initiative, encouraging companies nationwide to provide paid time off for mammograms, highlighting how corporate policies can significantly impact early breast cancer detection and employee health outcomes.

October 1, 2025
New Jersey Law Firm Launches #EmployersThinkPink Initiative to Promote Breast Cancer Screening Through Paid Time Off

The personal injury law firm of Davis, Saperstein & Salomon, P.C. has launched the #EmployersThinkPink initiative, offering paid time off to employees who need mammograms during Breast Cancer Awareness Month. This corporate responsibility program demonstrates how businesses can play a crucial role in promoting early breast cancer detection through supportive workplace policies.

The initiative was inspired by longtime employee Annette's courageous battle against cancer, which began in 2009 with a diagnosis of stage 2B Triple Negative Breast Cancer. Her journey through rigorous treatment at Hackensack Medical Center's Betty Torricelli Institute for Care resulted in remission, and she has been cancer-free since. Partner Garry Salomon created #EmployersThinkPink to honor Annette's resilience and prevent others from facing similar challenges by emphasizing the critical importance of regular screenings.

Annette's experience underscores a vital healthcare lesson: delayed mammograms can lead to later-stage diagnoses that are more difficult to treat. Had she not postponed her screening, the cancer likely would have been detected at an earlier, more treatable stage. Since her recovery, Annette has dedicated herself to raising awareness through participation in the Making Strides event and inspiring others to prioritize their health through regular check-ups.

The #EmployersThinkPink initiative represents a practical approach to corporate social responsibility that extends beyond traditional charitable giving. By providing paid time off for mammograms, employers can directly contribute to early detection efforts that save lives while simultaneously supporting employee wellbeing and fostering healthier workplace environments. This approach recognizes that financial barriers and time constraints often prevent employees from scheduling essential preventive healthcare appointments.

Davis, Saperstein & Salomon encourages employers nationwide to join the movement by implementing similar policies within their organizations. The firm has established www.employersthinkpink.com as a resource for companies interested in participating. This initiative demonstrates how businesses across various industries can integrate health advocacy into their corporate culture, creating tangible benefits for employees while contributing to broader public health goals.

The program's timing during Breast Cancer Awareness Month amplifies its message, leveraging increased public attention on breast cancer prevention and treatment. For over three decades, Davis, Saperstein & Salomon has advocated for injured individuals and their families, with offices throughout New Jersey and New York. The firm's commitment to community engagement extends beyond legal representation, reflecting a comprehensive approach to corporate citizenship that other businesses can emulate.