OX Security CRO Outlines Application Security Strategy Amid AI-Driven Cyber Threats
OX Security's Chief Revenue Officer Ohad Cohen discusses how the company is addressing critical application security challenges in an era of accelerated AI-driven development and cyber threats, emphasizing measurable risk reduction over traditional scanning approaches.
Ohad Cohen, Chief Revenue Officer at OX Security, has outlined the critical challenges facing organizations in application security as artificial intelligence accelerates both software development and cyber threats. Cohen, who oversees global sales operations for the rapidly growing application security platform, emphasized that companies are facing a perfect storm of risk created by three interconnected problems: the speed gap between development and security teams, overwhelming signal-to-noise ratios in security alerts, and chaotic tool sprawl across multiple security solutions.
The cybersecurity landscape has fundamentally shifted with AI changing the game for both developers and attackers, according to Cohen. While developers ship code faster than ever with AI assistance, attackers exploit vulnerabilities just as quickly, compressing the window from code commit to compromise to mere hours. Most security teams still operate on weekly cycles with manual processes, creating a dangerous risk gap where breaches thrive. Security teams drown in alerts without knowing which ones actually matter for their specific environment, and organizations deploy separate solutions for SAST, SCA, DAST, cloud, containers, and APIs, each providing only a slice of truth.
Cohen explained that application security represents a critical sub-industry within cybersecurity because applications and APIs have become the new perimeter for organizations. Attackers no longer need network access if they can target vulnerable dependencies or security flaws in login flows. The business impact is direct, with critical app outages or data leaks affecting revenue, customer churn, and brand reputation. Boards are increasingly demanding evidence of actual risk reduction tied to revenue protection rather than compliance checklists that keep auditors happy but don't prevent breaches.
OX Security has experienced explosive growth, tripling its customer base and hitting $10 million in revenue over the past year while serving over 200 leading organizations globally including Microsoft, IBM, Intel, eToro, and SoFi. The company recently secured $60 million in funding led by DTCP with participation from IBM Ventures, Microsoft, Swisscom Ventures, Evolution Equity Partners, and Team8. Cohen attributes this momentum to OX's differentiated approach focused on cutting noise, proving risk reduction, and helping developers fix issues quickly. The platform connects code-to-cloud context with ownership mapped to teams and provides AI-driven remediation that gives developers precise guidance.
Looking toward the future of application security, Cohen expressed excitement about several converging trends. Code-to-runtime graphs are becoming the source of truth, creating living maps that show reachability, exploitability, and blast radius while maintaining clear ownership. Agentic AI is moving beyond chatbots to actively fix security issues with proper context, and the evolution from SBOM to PBOM with runtime context represents a massive leap forward in understanding which packages and services are actually exposed in production environments.
As Cohen takes on the CRO role, his top priorities for scaling OX globally include focusing on repeatable outcomes rather than headcount growth. He emphasized that scale comes from making it easy for customers to start with one focused use case and systematically roll OX across the entire organization. The company aims to provide one comprehensive platform company-wide by focusing on clear outcomes instead of endless trials, with pricing that maps directly to value through transparent units tied to active builders and protected services. Customer success becomes the growth engine through telemetry-driven quarterly business reviews and security champion programs.
For other sales leaders in the cybersecurity space, Cohen advises selling outcomes rather than fear, showing closed attack paths and concrete cost savings rather than dashboards full of red alerts. He stresses the importance of deal discipline, including time-boxed proof-of-concepts with specific KPIs and mutual action plans with measurable outcomes. The most effective sales approach involves focusing on organizations where consolidation delivers clear ROI and pricing maps directly to the value provided, while remembering that happy customers who prove value daily become the most effective sales force.