Scott Gould Honors Father Mitch Gould This Father's Day, Celebrating a Four-Generation Retail Legacy

Scott Gould, EVP at Nutritional Products International, pays tribute to his father Mitch Gould, whose visionary 'Evolution of Distribution' platform revolutionized global brand entry into U.S. retail, building a four-generation family legacy.

June 15, 2026
Scott Gould Honors Father Mitch Gould This Father's Day, Celebrating a Four-Generation Retail Legacy

This Father's Day, Scott Gould, Executive Vice President of Business Development at Nutritional Products International (NPI), is honoring his father, Mitch Gould, founder and CEO of NPI and a transformative figure in health, wellness, and retail distribution. Mitch Gould represents the third generation of the Gould family's retail legacy, which began with his grandfather Saul Marks, who pioneered the closet accessory category in Brooklyn, and continued with his father Jerry Gould, who grew the business from $250,000 to millions.

Mitch entered the retail industry in 1986 and founded NPI in 2007. He reinvented the family tradition by creating the "Evolution of Distribution™" platform, a one-stop solution that revolutionized how global brands enter the U.S. market. Through this platform, he forged relationships with major retailers including Walmart, Costco, GNC, CVS, Walgreens, and Amazon, laying the foundation that Scott now helps lead.

"My father didn't just build a company - he built a blueprint," said Scott Gould. "Watching him take our family's Brooklyn roots and turn them into a global distribution powerhouse has been the greatest education of my life. This Father's Day, I want the world to know that everything I do at NPI, every brand we bring to market, every deal we close - it's all built on the foundation my father created."

Scott reflected on the extraordinary nature of Mitch's achievement, noting that his great-grandfather created an entire retail category from nothing, and his grandfather grew that business significantly. "But my father looked at everything that came before him and said, 'I'm going to build something that changes the entire industry.' And he did. The Evolution of Distribution isn't just a business model - it's proof of what happens when vision, work ethic, and family legacy collide."

For Scott, this Father's Day holds deep personal significance beyond business milestones. "I don't show up every morning just because I work here," he said. "I show up because I watched my father show up - for this company, for our family, and for every brand that trusted us with their future. He is my mentor, my role model, and the reason I understand what it means to truly earn a legacy. On this Father's Day, I'm proud to be Mitch Gould's son - and even prouder to be carrying his work forward into the fourth generation."

Mitch Gould founded NPI with a mission to provide global brands a turnkey path into U.S. retail, handling sales, marketing, logistics, and regulatory compliance under one roof. Since 2008, NPI has helped hundreds of domestic and international brands achieve their vision, establishing Mitch as a respected figure in nutraceutical and supplement distribution. His career includes work with iconic brands such as Igloo, Rubbermaid, Sunbeam, and Miracle-Gro, as well as high-profile celebrity brands including Steven Seagal, Hulk Hogan, Chuck Liddell, 8× Mr. Olympia Ronnie Coleman, and martial arts pioneer Bob Wall.

For Scott Gould, this Father's Day is a chance to thank the man who built it all and a promise to make every generation of the Gould family proud.