Space Dinosaurs Completes Multi-Brand Shopify Migration for Black Forest Decor, Lone Star Western Decor, and Bella Coastal Decor
Space Dinosaurs successfully migrated three home decor brands to Shopify, consolidating their ecommerce infrastructure to improve scalability, performance, and customer experience.

Space Dinosaurs, a digital commerce agency, announced the successful migration of Black Forest Decor, Lone Star Western Decor, and Bella Coastal Decor to the Shopify platform. The project, completed within three months on time and on budget, consolidates and modernizes the ecommerce infrastructure for all three brands, providing a scalable and flexible commerce platform designed to support future growth.
According to the company, the migration focused on performance optimization, conversion rate optimization (CRO), operational agility, and improved customer experiences. The initiative included full platform transition services such as frontend implementation, theme development, data migration, systems integration, and launch execution for each storefront.
“Our focus was to create a streamlined and scalable Shopify ecosystem that gives these brands greater flexibility and a stronger foundation for long-term ecommerce growth,” said Boris Wexler, Space Dinosaurs’ CEO. “Migrating to Shopify allows the teams to move faster operationally while delivering a more modern and optimized shopping experience for customers.”
The migration leveraged Shopify’s architecture to standardize and modernize the frontend experience while enabling greater flexibility for merchandising, promotions, content management, and future enhancements. Key components included the implementation of the Horizon theme, frontend modernization, custom multi-add-to-cart template development, product and customer data migration, third-party integration support, mobile and performance optimization, SEO preservation, and multi-site operational alignment.
By transitioning to Shopify, the brands gained access to a more agile commerce platform capable of supporting faster updates, streamlined operations, and future scalability initiatives. The migration also positions the businesses to more efficiently support seasonal merchandising strategies, promotional campaigns, and ongoing ecommerce innovation without the limitations of their previous platform environment.
“Space Dinosaurs has been a trusted partner to our business for more than five years, and this migration was another example of their ability to execute complex ecommerce initiatives quickly and effectively,” said Dustin Dupus, Chief Operating Officer at Black Forest Decor. “The team delivered all three Shopify launches in an aggressive timeline while staying on budget, and the new platform gives us a much stronger foundation for future growth, merchandising flexibility, and customer experience improvements.”
The successful launch of the three Shopify storefronts reflects a broader trend among specialty retailers investing in modern commerce platforms to improve both internal efficiency and customer experience. For more information, visit Black Forest Decor, Lone Star Western Decor, and Bella Coastal Decor.