Spivi and Les Mills US Partner to Integrate Fitness Programming with Gamification Technology
Spivi and Les Mills US have formed a strategic partnership to combine Les Mills' group fitness programming with Spivi's gamification platform, enhancing member engagement and retention for fitness facilities worldwide.
Spivi and Les Mills US announced a strategic partnership that integrates Les Mills' group fitness programming into the Spivi gamification platform. The collaboration aims to enhance the group fitness experience by combining Les Mills' content with Spivi's real-time performance tracking and engagement technology.
The partnership begins with Les Mills' cycling portfolio, including LES MILLS THE TRIP™, RPM®, and LES MILLS SPRINT®, becoming available natively on the Spivi platform. This integration allows fitness facility operators to offer members a seamless experience that merges expert-designed workouts with immersive performance data and live leaderboards. The initiative is designed to help operators build communities and improve member retention through enhanced engagement tools.
Shay Amir, CEO of Spivi, emphasized that the partnership provides facility partners with tools to deliver world-class experiences. Carter Green, Director of Strategic Partnerships at Les Mills US, noted that the collaboration aligns with Les Mills' mission to create a fitter planet by reaching more members in engaging environments. The partnership is expected to drive member acquisition and retention by making exercise more rewarding through gamified experiences.
Les Mills cycling content will be available on the Spivi platform for licensed facilities starting April 2026, with additional program integrations planned for the future. The partnership represents a long-term content and technology relationship focused on delivering better outcomes for gym operators and members globally. For more information, visit https://www.spivi.com and https://www.lesmills.com.