The Great Greek Mediterranean Grill Expands to T-Mobile Arena in Strategic Venue Growth Move
The Great Greek Mediterranean Grill's debut at T-Mobile Arena represents a strategic expansion into sports and entertainment venues, demonstrating the brand's adaptability and growth potential beyond traditional restaurant locations.
The Great Greek Mediterranean Grill has opened its first special venue location inside T-Mobile Arena in Las Vegas, marking the brand's entry into the sports and entertainment venue market. This strategic expansion brings Mediterranean cuisine to the main concourse of one of Las Vegas' premier destinations for concerts, sporting events, and live entertainment.
Local entrepreneurs and brand co-founders Nick Della Penna and Trent Jones, who acquired the first Great Greek Mediterranean Grill restaurant in Las Vegas in 2016, pursued this nontraditional location after recognizing limitations in traditional real estate options. Their search led to partnerships with T-Mobile Arena and Levy, the arena's foodservice partner, creating an alignment that adds another Las Vegas-born brand to the venue's offerings.
Della Penna described the timing as perfect, noting that joining the T-Mobile Arena family represents an honor and an opportunity to introduce The Great Greek to fans at one of Las Vegas' most iconic venues. The arena location will feature a scaled-down menu designed for the fast-paced environment, including signature items like the award-winning Great Greek Gyro, Falafel Pita, Hummus, Feta Fries, and Mom's Rice Pudding.
The Great Greek Mediterranean Grill operates as part of the Big Flavor Brands food service division of United Franchise Group, a globally recognized franchising leader. Following Della Penna and Jones's 2016 acquisition, they expanded to three Las Vegas locations before partnering with UFG in 2018 to launch a nationwide franchise program. The brand now ranks among the 10 fastest-growing restaurant chains in the country according to data firm Technomic, with over 70 locations across 22 U.S. states.
Bob Andersen, President of The Great Greek Mediterranean Grill, emphasized that the T-Mobile Arena expansion represents a powerful step forward for the brand. This milestone demonstrates the company's flexibility to adapt to new formats and connect with guests in diverse gathering spaces. The visibility and momentum generated by this premier venue location are expected to significantly benefit the entire franchise system as the company continues its strategic growth trajectory.