Tom Schaeffer's RV Superstore Expands Showroom and Inventory on 15-Acre Pennsylvania Site
Tom Schaeffer's RV Superstore in Shoemakersville, Pennsylvania, has expanded its new camper showroom and used RV marketplace, enhancing service and financing options to meet growing demand.

Tom Schaeffer's RV Superstore, a family-owned dealership established over 70 years ago, has significantly expanded its facilities and inventory at its Shoemakersville, Pennsylvania location. The dealership now operates across 15 acres on Route 61, offering an enlarged new camper showroom and a comprehensive used RV marketplace. This expansion positions the superstore as a key destination for customers seeking recreational vehicles in the region.
The updated showroom features current models of Class A and Class C motorhomes, travel trailers, and fifth wheels from leading brands including Thor, Forest River, Grand Design, Keystone, Winnebago, and Heartland. The layout is designed to allow customers to explore multiple layouts and features with guidance from staff. The used RV marketplace includes pre-owned travel trailers, fifth wheels, and motorhomes that have been inspected and maintained, offering vehicles from various brands and model years at a range of price points. Online tools enable customers to browse inventory and compare vehicles before visiting the dealership.
The company's service center has been enhanced with 25 service bays, including a paint booth, to support maintenance and repairs for all RV types. Technicians are trained to handle a wide array of services, and the parts department provides replacement and upgrade options. The dealership also offers a financing department for new and pre-owned RVs, with payment options suited to different budgets and pre-qualification tools available online. This enables customers to access options from both the used RV marketplace and the new camper showroom.
Community engagement remains a priority, with the dealership hosting RV demonstration events, workshops on maintenance and safety, and collaborating with regional travel organizations. The online catalog at Tom Schaeffer's RV Superstore provides a searchable inventory with specifications, images, and comparison tools, along with access to pre-qualification and financing applications. The expansion increases inventory visibility and accessibility, allowing customers to schedule showroom visits or service appointments directly through the website.
The implications of this expansion are significant for the local economy and the RV industry. By scaling up its facilities and services, Tom Schaeffer's RV Superstore is better positioned to meet the growing demand for recreational vehicles, which has surged as more Americans seek outdoor travel options. The enhanced showroom and service capabilities may attract customers from across Pennsylvania and neighboring states, potentially boosting tourism and related businesses in Shoemakersville. Additionally, the investment in online tools and financing options makes RV ownership more accessible to first-time buyers, broadening the market. As the dealership strengthens its role as a regional hub for new and used RVs, it could set a benchmark for customer service and inventory management in the sector.